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Startup Toolkit Series: Digital Marketing

  • ecentre Gate 5, Oaklands Road, Massey University Albany New Zealand (map)

This seminar, presented by Olivia Worthington, will be of interest to startups and entrepreneurs developing their go to market strategies and growth plans.

This seminar will help you plan and execute a digital marketing strategy for your business. We will cover the importance of building a marketing funnel, audiences and explore some of the more effective digital marketing channels. You'll also learn how to measure the success of your digitial campaigns and where to focus your efforts.